GRAY Gallery Runs Live with SAP Anywhere
Virtual Showroom Introduces Artwork and Personalized Experiences to the World
GRAY Gallery customers expect personalized attention and immediacy whether they visit the brick-and-mortar gallery in Hollywood, California, or shop for high-end art, jewelry, and craft products online. This article takes you inside the doors of the renowned gallery, looking at how with SAP Anywhere it can closely mirror the physical shopping experience with a virtual model by integrating its customer relationship management (CRM), real-time inventory, point-of-sale, and website functionality into one simple-to-manage cloud application.