How Eczacıbaşı Group Embraced Digital Transformation

Whenever a company undergoes a large-scale digital transformation initiative, an extensive list of possible scenarios can come out of seemingly nowhere to hamper the success of a project. The challenges can range from determining the technical architecture to building a roadmap that connects IT and business process owners across various time zones.

For the Eczacıbası Group – Europe's leading bathroom and tile manufacturer with a global footprint and active in 124 countries – one of the keys to their digital transformation journey was building a program with SAP S/4HANA as its technical core. But for the project to be successful, it needed to be broken down into digestible components.

The in-depth evaluation provided by Deloitte, including architecture and feature roadmap development, was the key to completing the program quickly and efficiently.

The company is realizing the benefits of its technology investments, including an SAP S/4HANA implementation that consisted of 19 different modules. The company also uses other SAP solutions, including SAP HANA, SAP Commerce Cloud, SAP Sales Cloud, SAP Marketing Cloud, SAP Service Cloud, SAP Field Service Management, SAP BW/4HANA, to tie all areas of the business together.

Users have real-time insight and a harmonized view of data for a clearer picture of operations. For example, users can see detailed transportation costs for each country and analyze how much it would cost to send products by land or sea.

Among the benefits the company gained, it improved the production and shipment of its offerings. For example, before the digital transformation project, the company could ship 300,000 pieces in a month. Shortly after, they were able to deliver 430,000 pieces without adding a single headcount in the warehouse.

With SAP S/4HANA at the center of its digital transformation journey, the Eczacıbası Group delivers enhanced value to the business, its partners, and customers.

Read this customer story and learn:
- Why digital transformation is primarily a business-driven effort. Technology is a vital component for digitally transforming businesses. But program outcomes should not fall solely on IT. The business must take a proactive leadership role in setting the agenda and expectations.
- How business and technology leaders need guidance from knowledgeable service partners to lay the groundwork for effective digital transformation strategies and requirements.
- About the benefits of SAP S/4 HANA and other SAP technologies to help organizations become more agile and connect all areas of the business.
- The importance of high-value collaboration across business and IT, and the ability to simplify complexity through change management and risk management mechanisms.