Sep 24, 2026
•2 minute read
Press Releases
Stay informed with the latest updates, announcements and events from the largest and fastest growing SAP community worldwide – SAPinsider.
SAPinsider Copenhagen 2026 to Host SAP Agent Lab, Giving Attendees Hands-On Access to Joule StudioCOPENHAGEN, Denmark — 21 September 2026 — SAPinsider today announced that the SAP Agent Lab will come to SAPinsider Copenhagen 2026, taking place 16–19 November at the Tivoli Hotel & Congress Center. The SAP hands-on experience, delivered in partnership with SAP, will give attendees the opportunity to work directly with SAP Joule Studio and build AI agents around real business challenges.
The Agent Lab builds on the hands-on experience introduced at SAP Sapphire, where thousands of customers and partners worked directly with SAP's AI tools to create agents and AI solutions. Copenhagen will mark the Agent Lab's first appearance within the SAPinsider event portfolio.
“Our customers are not waiting to see what SAP will deliver — they want proof,” said Mark Wright, Vice President of Product Marketing at SAP. “The Agent Lab gives customers the opportunity to start with a real business challenge and see how quickly they can turn that idea into a working AI agent using Joule Studio. Bringing that experience to SAPinsider Copenhagen puts the technology directly in the hands of the SAP community.”
Inside the lab, attendees will start with a business challenge and use Joule Studio to move from idea to working agent. The experience is designed to demonstrate how agents can be
grounded in SAP business context, enterprise data, and governance — allowing participants to explore not just what agentic AI can do, but how it can be applied responsibly within the
enterprise.
“Our community is asking for opportunities to move beyond hearing about AI and actually work with it,” said James Bedard, Chief Executive Officer for SAPinsider. “The SAP Agent Lab gives Copenhagen attendees exactly that opportunity — to sit down, build, experiment, and leave with a much clearer understanding of how agentic AI can apply to their own organizations.”
The SAP Agent Lab will be available during SAPinsider Copenhagen, alongside more than 200 expert-led sessions, hands-on labs, executive programs, and networking opportunities focused on helping SAP customers navigate transformation, AI, data, cloud, and enterprise technology.
Additional details about Agent Lab access, session times, and participation will be announced ahead of the event.
About the SAP Agent Lab at SAPinsider Copenhagen
The SAP Agent Lab is a hands-on experience where attendees can explore how AI agents understand business context, connect to enterprise data, and take action across business processes. Using Joule Studio, participants will move from an idea toward a working agent — building, testing, and seeing their agent in action while discovering how AI can move beyond answering questions to getting real business work done. Learn more about the SAP Agent Lab and SAPinsider Copenhagen: copenhagen.sapinsider.org/agent-lab
About SAPinsider
SAPinsider is the largest and fastest-growing SAP membership group worldwide, providing SAP professionals with community, exclusive research, expert-led events, and trusted best practices to accelerate their SAP investments. SAPinsider hosts flagship events in Las Vegas and Copenhagen, along with regional events designed to connect SAP professionals with the experts, peers, and practical guidance they need to maximize their SAP investments.
Learn more at sapinsider.org.
AI Frontier Models’ Potential Threats to SAP Systems Explored in Latest Onapsis Docuseries Episode Debuting June 25Onapsis announced an upcoming docuseries episode showing how AI-powered threat actors can discover SAP vulnerabilities, generate exploits, and breach critical enterprise systems, amid sharply rising SAP attacks and growing demand for better SAP security awareness and defenses.
Jun 25, 2026
•3 minute read
APAC’s SAP Community Gets Its Own Awards: Inaugural SAPinsider Awards APAC 2026 Open for NominationsSydney, Australia – 22 May 2026 – SAPinsider today opened nominations for the inaugural SAPinsider Awards APAC 2026, an independently judged awards program built to recognise the customer organisations, projects and people driving the SAP agenda across Asia-Pacific. Winners will be announced at Sydney ICC on 17 November 2026 as part of Mastering SAP Collaborate, […]
Jun 16, 2026
•2 minute read
NEOS by Argon & Co Launches Rocket Mobile to pioneer AI in SAP logistics operationsNEOS by Argon & Co, a leader in system integration services and support, announces the launch of its latest innovation, Rocket Mobile for SAP. This certified SAP solution is set to transform supply chain operations with unparalleled AI capabilities and seamless integration. With decades of experience in delivering enterprise-grade warehouse, transportation, and inventory orchestration systems, NEOS by […]
Mar 10, 2026
•1 minute read
SAP Selects TCS in 5-Year Deal to Transform its IT LandscapeTata Consultancy Services (TCS) has signed a five-year partnership with SAP to drive Cloud and Generative AI transformation, enhancing IT operations and business alignment while building on their two-decade collaboration.
Feb 17, 2026
•3 minute read
SAPinsider Announces 2026 SAPinsider Awards Finalists; Winners to Be Revealed Live at SAPinsider Las VegasSAPinsider has announced the finalists for the 2026 SAPinsider Awards, highlighting outstanding organizations and leaders in SAP innovation, transformation, cybersecurity, and ERP modernization, with winners to be revealed at the awards ceremony on March 16th in Las Vegas.
Feb 13, 2026
•2 minute read
Monex USA and Serrala Enter Strategic Partnership in North AmericaMonex USA has partnered with Serrala to enhance automated payment solutions for clients, leveraging their expertise in foreign exchange and financial automation to improve efficiency and reduce risks in cross-border payments.
Jan 20, 2026
•2 minute read
Finalists and Winners to Be Honored at SAPinsider Las Vegas 2026, March 16Wellesley Information Services has appointed Laxman Challa, Director of Application Services at Southwest Gas Corporation, to its CIO Advisory Council, enhancing the group's expertise in innovation and digital modernization for enterprise technology.
Dec 18, 2025
•1 minute read
Popular Insights
Events
SAPinsider Summit New Orleans 2026New Orleans, Louisiana, United States
SAPinsider Summit Chicago 2026Chicago, IL
SAPinsider Copenhagen 2026Copenhagen, Denmark
Mastering SAP Collaborate, an SAP TechEd on Tour eventSydney, New South Wales, Australia
