Add Custom Fields for Your Business Partner: Part 1 — Marketing Attributes

Add Custom Fields for Your Business Partner: Part 1 — Marketing Attributes

Reading time: 7 mins

Meet the Experts

  • Ned Falk

    Principal SAP Analytics Consultant, Hana Consulting Partners, LLC

You can use marketing attributes and attribute sets to add custom fields without ABAP coding. Follow these steps to create, assign, and maintain marketing attributes and attribute sets in SAP CRM. Then see how standard marketing tools allow you to automate the entry of the attributes. Key Concept SAP CRM uses marketing attributes to generate...

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