Take Advantage of Association Analysis and See Your Sales Grow

Take Advantage of Association Analysis and See Your Sales Grow

Reading time: 14 mins

Most people are familiar with the “customers who bought this item also bought…” concept popularized by Web giants such as amazon.com. Association analysis, a data mining algorithm available in the Data Mining Workbench, helps you identify these related product sets. Find out how to set up association analysis in three steps. Key Concept The purpose...

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