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Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Industries

Get industry-specific insights into how SAP is transforming sectors like manufacturing, retail, energy, and healthcare. From supply chain optimization to real-time analytics, discover what’s working in your vertical.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

Featured Content
Topics

Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

Andreas Welsch

Meet the Author

Andreas Welsch leads the product marketing and solution management team for Artificial Intelligence at SAP. He has been a trusted advisor to C-level executives, senior management, and domain experts across lines of business and industries in more than 80 innovation projects. Most recently, Andreas has accelerated AI and intelligent automation innovation in SAP’s flagship ERP product, SAP S/4HANA, and created an AI mindset across SAP’s largest product engineering unit. Throughout the past 20 years in the software industry, Andreas has held several roles spanning product and solution management, corporate strategy and M&A, board office staff, new business incubation, and IT project management. He holds an MBA from Europäische Fernhochschule Hamburg and a Bachelor’s degree in Computer Science from Wilhelm Büchner Hochschule in Germany. Andreas shares his personal experience and views on setting up and scaling AI and automation initiatives via his “Intelligence Briefing” series and "What's the BUZZ?" live stream on LinkedIn.

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