Meet the Experts

At Sapphire 2026, Robert Holland had the opportunity to speak with Sam Castro, Global Product Marketing Manager for Manufacturing at SAP, and Dörthe Wittmann, Global Director of Digital Supply Chain at Vibracoustic, about the impact of AI and autonomous manufacturing on their industries. Vibracoustic, a tier-one automotive supplier, is advancing its digital manufacturing journey by using AI to analyze machine data and integrate it with SAP systems for deeper insights. The discussion also explored SAP’s new autonomous enterprise solutions, which are designed to automate manual, data-intensive processes and improve coordination and decision-making across manufacturing operations. Castro and Wittmann shared their excitement about AI’s potential to enhance production planning, inventory management, and responses to supply chain disruptions, including those caused by global conflict, as well as the potential of SAP’s Rapid 1.5 model to improve data predictions and insights.