Zoetis Partners with Serrala to Optimize Global Order-to-Cash Process
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Key Takeaways
⇨ Legacy or partially manual OTC operations are often inefficient, time-consuming, and error-prone.
⇨ Solutions providers like Serrala can provide automation and optimization to eliminate bottlenecks and inefficiencies.
⇨ When updating accounts receivable processes, organizations must balance priorities for immediate benefits and long-term strategies.
Organizations are constantly in flux, expanding their offerings and their geographic footprint. In order to keep up, finance teams must constantly stay on the cutting edge, updating core business processes like end-to-end order-to-cash (OTC), which encompasses cash applications, credit applications, and collection activities.
Zoetis, a global animal health company, faced this situation. Zoetis teamed up with Serrala to optimize their account receivables process and gain the flexibility and capabilities necessary to support their growth initiatives.
In this article, you will hear first-hand from Amy Vaillant, Global Process Manager of Order to Cash at Zoetis, on what Zoetis prioritized during this process, lessons learned when adapting to changes, how they were able to achieve success.
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