Beiersdorf Customer Story

Reading time: 5 mins

Key Takeaways

⇨ Global E-commerce Expansion: Beiersdorf successfully implemented SAP Commerce Cloud to support online stores across 32 countries, enabling a direct-to-consumer approach that significantly increased sales revenue and improved the purchasing experience for both consumers and business partners.

⇨ Rapid Deployment and Integration: The template-based deployment process allows Beiersdorf to launch new websites efficiently, reducing the time required to establish business-to-business and consumer sites, with new launches taking as little as three months and six months, respectively.

⇨ Enhanced Operational Efficiency: Integration with SAP ERP and Human Capital Management solutions streamlines order processing and payroll deductions for employee purchases, while reducing administrative workload for sales staff by saving approximately 20 minutes per order, allowing them to focus on higher-value tasks.

Beiersdorf: Reaching out to worldwide markets through the rapid rollout of online shops.

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