360° Consumer View – Improve your margins by monetizing buying patterns from the data you already own
Today intelligent retail companies are challenged between disrupting the industry and serving the consumer in new ways, while at the same time running a profitable retail business. The last year has been a year of disruption in retail, and balancing disruption and continuity is essentially the new normal. While traditional stores are facing significant challenges, that disruption can provide significant opportunities for organizations that are well positioned to take advantage of them. Learn the technology and innovation you need to meet these challenges.
Achieving success in retail is about meeting customers where they are, and that requires visibility into the changing consumer demands, and how consumers want to engage. While many organizations have an overabundance of data from campaigns, coupons, mailing lists, and other sources, it can be extremely challenging to turn that data into actionable insights. Watch the webinar now to learn how to succeed with new strategies for growing customer engagement. See how you can achieve an all-inclusive view of your consumer behavior. Then, by leveraging advanced machine learning algorithms, you can more efficiently analyze the data and provide meaningful insights that go beyond traditional data, such as point-of-sale transactions, including IoT, 5G, social media, and market intelligence data.
Watch the webinar now to:
- Discover how you can achieve an all-inclusive view of your consumer behavior and drive great consumer engagement
- Learn the five key priorities for the new world of retail and creating successful customer experiences.
- Gain recommendations for how to improve market share, penetration, and product margins.