The Role of Analytics for the Digital Enterprise
Data is the currency of the digital economy, and figuring out how to best mine your enterprise data — including the increasing amount of unstructured data that is now flowing into businesses — is key to gaining a competitive advantage. Digitization creates the environment that enables the enterprise analytics needed for this purpose — but how, exactly, do you go about doing this? This article explores strategies for becoming a real-time, digital enterprise that leverages data as an economic asset.