SAP Commerce Cloud

SAP Commerce Cloud: An Overview and Key Considerations

What is SAP Commerce Cloud?

SAP Commerce Cloud is one of the solution categories within the SAP Customer Experience portfolio comprised of offerings that unify a seamless purchase process experience across channels, whether it’s business-to-business, business-to-consumer, or business-to-business-to-consumer. The solution can support the future business needs of the enterprise on a single platform by managing multiple sales and communications channels.

Key capabilities include:

• Scaling
• Cloud-based build tools
• Database-as-a-service
• Automated deployments

Key Considerations for SAPinsiders

SAP Commerce Cloud: An Overview and Key Considerations

What is SAP Commerce Cloud?

SAP Commerce Cloud is one of the solution categories within the SAP Customer Experience portfolio comprised of offerings that unify a seamless purchase process experience across channels, whether it’s business-to-business, business-to-consumer, or business-to-business-to-consumer. The solution can support the future business needs of the enterprise on a single platform by managing multiple sales and communications channels.

Key capabilities include:

• Scaling
• Cloud-based build tools
• Database-as-a-service
• Automated deployments

Key Considerations for SAPinsiders

• Gain agility and lower TCO with your SAP Commerce Cloud deployment. Not only does the solution provide a lower total cost of ownership (TCO), but companies achieve a level of agility that allows them to scale depending on the customer environment (e.g., sales and promotions), according to Niladri Gupta, Senior Manager at Deloitte Consulting LLP, and Conner Helton, Senior Product Manager at SAP.

• Ensure ongoing functionality and security features to respond to customer needs. In today’s omnichannel environment, businesses are faced with a host of consumer expectations, from a seamless digital shopping experience to next-day or same-day shipping. An on-premise solution poses challenges with ongoing service and functionality as the market evolves. Bahaa Badran, Global Vice President, Cloud MOVE, SAP Customer Experience Services, SAP, writes that this is where SAP Commerce Cloud provides the greatest benefit. “Cloud deployments allow valuable flexibility for ongoing maintenance, development, and servicing: most work on the platform can be done remotely and very effectively.” Read the full article to learn best practices to migrate from on-premise to SAP Commerce Cloud without jeopardizing your revenue stream.

• Drive value to suppliers with greater business insights and end-to-end visibility. The COVID-19 pandemic created a surge in e-commerce adoption. For example, Breakthru Beverage invested in SAP Commerce Cloud and other solutions to better understand what customers are doing to help the company drive value to suppliers in return. With volatile demand patterns, having an end-to-end SAP Commerce Cloud solution enables Breakthru Beverage to adapt and quickly respond to changing customer preferences and behaviors. Read the full article to learn how the company accelerated its e-commerce integration.