Web Channel Experience Management – The New Way to Do E-Commerce

Reading time: 8 mins

SAP Web Channel Experience Management allows businesses to turn the Internet into a sales and interaction channel. It does this by providing a common platform that supports multichannel self-service interactions across e-commerce, e-marketing, and e-service. This new SAP offering should eventually replace the older SAP ERP Central Component and CRM Internet Sales solutions. Key Concept...

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