Topics

Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Industries

Get industry-specific insights into how SAP is transforming sectors like manufacturing, retail, energy, and healthcare. From supply chain optimization to real-time analytics, discover what’s working in your vertical.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

Topics

Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

SAP Commerce Cloud

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Turning B2B Search Into a Tenfold ROI on SAP Commerce CloudA SAPinsider webinar with Boston Scientific, Coveo, and SAP explains how a medical device company turned product search on SAP Commerce Cloud into its first AI investment with a measurable return, delivering almost ten times the projected first-year ROI.
Devista Positions SAP Commerce and CDC Integration as Core of Its Consulting PracticeBucharest-based Devista has built its SAP consulting practice around Commerce Cloud, Customer Data Cloud and BTP integration, connecting SAP CX products with existing enterprise systems.
Haratres Lists an AI Search Engine for SAP Commerce CloudHaratres has published its Wawlabs AI search engine on the SAP Store, an extension that automates relevance, ranking, and personalization for SAP Commerce Cloud storefronts. Here is how the engine works and where it fits.
podcast
No AI Agent Can Fix a Broken Data ModelSAP's shift from enterprise software company to AI company raises a critical question: what is the AI actually reasoning over? In this SAPinsider podcast episode, inRiver's Dominic Citino explains why trusted, governed product data — not just AI itself — is the real foundation SAP customers need to get right, and how BTP certification, clean core, and a "product intelligence layer" fit into that story.
Upcoming Webinar: How Boston Scientific is Reimagining B2B Product DiscoveryB2B buyers now expect the same speed, relevance, and ease they get from consumer shopping experiences — and manufacturers who can't deliver risk losing deals to competitors who can. Boston Scientific turned ecommerce into a growth engine, boosting revenue, customer satisfaction, and sales efficiency, by making product discovery faster, smarter, and more personalized. Their journey shows what's possible when AI-powered search and intent-driven discovery replace static catalogs and clunky search bars. Watch Deirdre Peters of Boston Scientific, along with experts from Coveo and SAP, as they share insights on how AI-powered commerce experiences are transforming product discovery and driving measurable business outcomes. In this on-demand session, you'll get an inside look at how a leading medical device company modernized its digital commerce strategy — and practical guidance for applying these lessons to your own organization. Why Watch: - Learn how Boston Scientific evolved from traditional catalogs to AI-powered, intent-driven search - Discover real results: higher revenue, fewer service inquiries, and happier sales reps - Understand why most AI initiatives stall — and how commerce leaders break through - Gain perspectives from Coveo and SAP on scaling AI-powered commerce and delivering personalized customer experiences across the buying journey - Hear directly from practitioners and industry experts who have led this transformation firsthand - Walk away with actionable strategies to apply AI-driven product discovery within your own B2B commerce environment
Laptop screen showing data graphs, representing SAP product data workflows and enterprise integration.
Inriver SAP BTP Certification Adds ERP-Side Connector for Product DataInriver’s SAP BTP ERP Cloud Connector certification adds an ERP-side integration point for product data, helping SAP customers connect ERP modernization, Commerce Cloud activation, and AI-ready product experience workflows.
Close-up of a backlit laptop keyboard with a glowing blue AI key, representing artificial intelligence capabilities in SAP CX digital commerce and shopping agent technology
From Search Bars to Shopping Agents: Why SAP CX Is Reframing Digital CommerceSAP CX is helping shift digital commerce from search-based navigation to intent-based interaction. For ecommerce leaders, that makes product data quality, compatibility logic, and conversational governance central to conversion, customer confidence, and long-term commerce strategy.
two-people-exchanging-a-credit-card-at-a-table-_SAP CX AI update
SAP Q1 2026 CX Update Embeds AI Across Sales, Service, and Commerce WorkflowsSAP’s latest CX update embeds AI directly into sales, service and commerce workflows, signaling a shift from advisory tools to execution-driven enterprise processes.
Molton Brown Fragrance_Molton Brown SAP Customer Experience
Molton Brown Achieves 100% Uptime with SAP Commerce CloudMolton Brown modernized its customer experience with SAP CX, achieving 100% uptime during peak periods while unifying customer data to enable real-time personalization and scalable engagement.
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Commerce That Connects Part 2: Building Loyalty Beyond the Buy Button at EssityDiscover how Essity is leveraging SAP Commerce Cloud to transform post-purchase experiences into long-term customer loyalty and preparing for an AI-driven future.

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