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Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

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Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Industries

Get industry-specific insights into how SAP is transforming sectors like manufacturing, retail, energy, and healthcare. From supply chain optimization to real-time analytics, discover what’s working in your vertical.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

Google Cloud - SAP

The ‘Zero-Copy’ Reality: Bi-Directional Federation with SAP Business Data Cloud and BigQuery SAP and Google Cloud introduce bi-directional zero-copy federation between SAP Business Data Cloud and Google BigQuery, enabling organizations to access and analyze data directly without physical movement, thus reducing costs, latency, and duplication while enhancing AI and planning capabilities.

Apr 1, 2026

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3 minute read

Optimizing SAP SCM with Google Cloud’s Data and AI Cloud for Supply Chain Since the initial announcement over a year ago that SAP and Google Cloud were expanding their partnership to take advantage of generative AI, Google Cloud’s Data and AI Cloud empowers customers with better supply chain management capabilities. Taking a data-driven approach, enhanced by AI, can deploy effective and powerful supply chain solutions. A versatile tool […]

By Charles Whitmore

Sep 12, 2024

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1 minute read

End-to-End Supply Chain

Unifying Data Sources for Accurate Near-Term Demand Forecasting with Google Cloud In the domain of demand planning within SAP systems, there is a growing recognition of the need to incorporate external data sources alongside traditional internal ones. This approach is encouraged by Google Cloud’s "Better Together" partnership with SAP, which promotes integrating external datasets, such as real-time weather updates and marketing trends, with SAP’s internal data. This integration helps organizations capture a fuller picture of the factors influencing demand, such as external events and consumer behavior shifts. The use of Cortex Demand Sensing within this framework provides organizations with tools like impact alerts, which notify of forecast anomalies driven by factors like unexpected weather or promotional activities. Further, integration with Google Cloud tools such as BigQuery, Vertex AI, and Looker enriches data analysis, enabling the identification of key demand drivers and enhancing predictive model accuracy. This holistic data approach aids in optimizing various business aspects, including promotions, inventory control, and demand-supply balance, ultimately leading to better demand forecasting accuracy.

By Maryam Mullenix

Apr 29, 2024

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1 minute read