Topics

Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Industries

Get industry-specific insights into how SAP is transforming sectors like manufacturing, retail, energy, and healthcare. From supply chain optimization to real-time analytics, discover what’s working in your vertical.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

Topics

Explore critical topics shaping today’s SAP landscape—from digital transformation and cloud migration to cybersecurity and business intelligence. Each topic is curated to provide in-depth insights, best practices, and the latest trends that help SAP professionals lead with confidence.

Regions

Discover how SAP strategies and implementations vary across global markets. Our regional content brings localized insights, regulations, and case studies to help you navigate the unique demands of your geography.

Hot Topics

Dive into the most talked-about themes shaping the SAP ecosystem right now. From cross-industry innovations to region-spanning initiatives, explore curated collections that spotlight what’s trending and driving transformation across the SAP community.

CX

Miramar
Hong Kong Conglomerate Miramar Group Transforms CX with SAP EmarsysMiramar Group has announced it is leveraging SAP Emarsys to advance its customer experience operations
CX AI
SAP Debuts New CX Generative AI CapabilitiesSAP has announced new generative AI capabilities dedicated to spanning its SAP Customer Experience (CX) portfolio.
Key Considerations for your CX and BTP Strategy when Moving to SAP S/4HANAMoving to SAP S/4HANA is a major undertaking. It can get overwhelming and difficult to prioritise your digital initiatives – and the consequences of sequencing them will have a huge impact on your bottom line. Learn how CSR Limited leveraged SAP CX and BTP to futureproof its systems for a seamless migration to SAP S/4HANA while maintaining its focus on customer satisfaction, innovation, and sustainability.
Stay Relevant in a Volatile Business Environment with SAP Commerce Cloud
Stay Relevant in a Volatile Business Environment with SAP Commerce CloudThis article explains how SAP Commerce Cloud helps organizations stay relevant in a changing business landscape by moving their on-premise digital commerce platforms to the cloud.
professional mobile cell
Launching Platforms for Personalized, Behavioral, Customer-Centric Engagement in Banking and InsuranceLearn how Discovery Group recently partnered with SAP to extend its offerings to provide personalized, behavioral, customer-centric engagement, journeys, and outcomes for its members. On the insurance side of the business, Discovery Health created a unique program to incentivize healthy behavior through its Vitality brand, rewarding members for their healthy living choices. On the banking side, it introduced the “world’s first behavioral bank,” Discovery Bank, which offers clients personalized interest rates and banking offers based on an individual’s behavior, such as paying bills on time or saving money. This case study showcases how its possible to differentiate by applying accumulated data in new ways to improve experiences.
The COVID-19 Crisis Exposes Areas Where SAP Customers in the Healthcare Field Can Up Their GameExperts from SAP and Qualtrics share how SAP customers in the life sciences and healthcare space can improve the way they understand and disseminate operational and experience data during this time of crisis due to the COVID-19 virus outbreak.
Desires Delivered in an Experience Economy: Learn How to Successfully Manage Supply Chains to Improve Customer ExperienceToday’s consumers have expectations for instant gratification and customizable orders, and those demands are starting to creep into business-to-business (B2B) transactions. B2B organizations need to be responsive to change to satisfy customer demands, for example, making mobile app ordering a priority. This article reveals how SAP customers can become winners in the experience economy. You will learn about: - The importance of anticipating and exceeding customer desires in real time to deliver expected results - The need to consider the planet’s natural resources and begin designing, manufacturing, and delivering products more sustainably - How a state-of-the-art digital supply chain can help SAP customers meet the desires of increasingly environmentally focused customers, employees, and shareholders
Adapting for Success in the Outcome EconomyThe high-tech industry has developed a strong affinity for the mantra the “outcome economy” in response to the shift toward selling outcomes rather than quantities. SAP customers are challenged with finding ways to drive every dollar to more impactful innovation versus spending money on the traditional aspects of running IT. This article outlines the steps companies need to take upon entering the outcome economy. You will learn: - How high-tech company Hewlett Packard Enterprise (HPE) is focused on delivering measurable results that are important to its customers - How SAP provides the business backbone for companies such as HPE to seek strategic outcomes versus sales-based benchmarks - Recommendations on the best way for SAP customers to “tear off the bandage” as they shift from selling a physical good to a service, as well as what new metrics and processes are required

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