Mar 23, 2021
•1 minute read
Customer Experience
How Can Consumer Enterprises Succeed in the Era of Digital Disruption?Today, consumers expect seamless, contextualized digital experiences across all channels. For retailers, a digital transformation plan is now a must-have to drive value for both brands and customers, while creating competitive advantage and driving growth. To achieve this, companies need to adopt business best practices and technologies that allow them to: Create a single view […]
Elevating Customer Experience with SAP C/4HANA for Consumer Goods and RetailThe explosion of digital technologies and the new possibilities they have created has dramatically reshaped customer behaviors and expectations, and the pace of change is only increasing. Customer interactions are evolving rapidly, the number of communication channels has exploded, and customers expect to engage across them seamlessly. As today’s customers segment themselves into tribes that share common mindsets and goals rather than age, gender or socioeconomic factors, consumer packaged goods (CPG) companies and retailers are experimenting with creating new human-centric experiences to better engage their customers, create higher value for them, and thus achieve much faster growth and better ROI.
This article will help you understand:
- How customer behaviors and expectations have changed in the digital age and why CPG companies and retailers must change their business capabilities in order to stay relevant
- Implications those changes have on the front-office architecture design to enable intelligent customer experiences
- How SAP C/4HANA can help CPG companies and retailers effectively engage with customers and consumers on different digital touchpoints
- Why choosing a human-centric and agile approach is key to success when designing for change and innovation
Sep 1, 2020
•12 minute read
Key Ways To Influence Development of SAP S/4HANA CloudSAP has continually emphasized their desire to hear from customers and incorporate that feedback into software improvements. The company has historically received commentary through various avenues, including co-innovation projects, customer surveys, hands-on partnerships, and customer request processes. In their latest innovation that connects customers directly with SAP regarding suggested enhancements to SAP S/4HANA Cloud, SAP created the Customer Influence portal. In this Q&A, a seasoned delaware United Kingdom consultant speaks to SAPinsider about the new portal and explains how users can interact with it to contribute to innovation and improvement initiatives around SAP S/4HANA Cloud.
After reading this Q&A you will be able to:
- Explain what the Customer Influence portal is and why it was created;
- List best practices for engaging with the portal, including how to avoid repeat requests and how to check the status of your requests; and
- Understand how to handle a rejected improvement request.
Jul 2, 2020
•4 minute read
Lessons Learned from Delivering an SAP Omnichannel Point-of-Sale by GKTo keep up with customer expectations, retail stores must offer a tailored and optimized experience. To achieve this, one US-based apparel company set out to build an integrated point-of-sale (POS) system that, once completed, will help the company gain a competitive edge by offering customers highly flexible promotions, unlimited loyalty campaigns, and a mobile solution. This case study explains how the company implemented SAP Omnichannel Point-of-Sale by GK with the help of Rizing, LLC, an IT service management company, and GK—all while working remotely.
After reading this case study you will be able to:
- Describe methods for completing implementation projects with clients in a remote environment;
- Explain how to set up peripherals related to a POS (such as scanners, printers, and register drawers) in a remote setting; and
- Implement ways to ensure clear and concise communication is maintained throughout the remote implementation project.
Jul 1, 2020
•6 minute read
Carhartt Accelerates Integration Implementation & Powers the Customer-centric Experience with enosixMore than 130 years after its founding, Carhartt remains a family-owned business that began in 1889 with the production of overalls via two sewing machines in a Detroit loft. Today, the company has grown into a well-known, trusted, and global brand that manufactures and sells durable workwear in stores and online. Carhartt’s success can be […]
May 14, 2020
•1 minute read
Make Better Business Decisions with At-Your-Fingertip Support for SAP LandscapesAs businesses move toward becoming agile, real-time enterprises, they need to fully leverage the tools available to them to optimize their technology landscapes. This article explains how the SAP Enterprise Support reporting cockpit helps organizations understand and improve the usage and performance of their SAP solutions and support services.
Apr 24, 2020
•3 minute read
Launching Platforms for Personalized, Behavioral, Customer-Centric Engagement in Banking and InsuranceLearn how Discovery Group recently partnered with SAP to extend its offerings to provide personalized, behavioral, customer-centric engagement, journeys, and outcomes for its members. On the insurance side of the business, Discovery Health created a unique program to incentivize healthy behavior through its Vitality brand, rewarding members for their healthy living choices. On the banking side, it introduced the “world’s first behavioral bank,” Discovery Bank, which offers clients personalized interest rates and banking offers based on an individual’s behavior, such as paying bills on time or saving money. This case study showcases how its possible to differentiate by applying accumulated data in new ways to improve experiences.
Apr 15, 2020
•9 minute read
How SAPinsider Delivers Key Insights to Address Business Challenges“The brand speaks about a very trusted relationship between SAP and SAPinsider. I remember when I first heard SAPinsider I thought, who wouldn’t want to go to an SAPinsider [event]? And then I found out that there was a whole range of additional offerings to deliver and gain insight and share it among the SAP […]
Apr 8, 2020
•2 minute read
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Mastering SAP Connect – Gold Coast 2026Gold Coast, QLD, Australia
SAPinsider New Orleans SummitNew Orleans, Louisiana, United States
