Leveraging AI-Driven Automation to Build Resilient Supply Chains & Enhance Customer Experience
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Elevating Customer Experience with SAP C/4HANA for Consumer Goods and Retail
Reading time: 12 mins
The explosion of digital technologies and the new possibilities they have created has dramatically reshaped customer behaviors and expectations, and the pace of change is only increasing. Customer interactions are evolving rapidly, the number of communication channels has exploded, and customers expect to engage across them seamlessly. As today’s customers segment themselves into tribes that… -
Commit to a GREATER Customer Experience
Reading time: 10 mins
For all the talk about the importance of a great customer experience (CX), many companies are struggling to provide it. Only 26% of respondents to a survey conducted by SAPinsider said they are currently investing in CX initiatives and could confidently say that their organization has a dedicated CX budget. This lack of commitment proves… -
Closing the Customer Experience Gap
Reading time: 11 mins
Many organizations are creating a disjointed customer experience (CX) and need to find new ways to capture the exponentially growing amount of customer data, integrate their isolated systems, and achieve a single view of the customer. While companies commonly are talking about doing more with less and improving customer satisfaction, few seem to be allocating… -
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Innovating for Exceptional Customer Experiences
Reading time: 17 mins
Stephanie: Hi! Welcome to the SAPinsider Podcasts on interviewing customer experience. My name is Stephanie So, and I am a Marketing Manager of SAP Cloud Platform at SAP. I’m your host today, and we are joined by a panel of experts to discuss the latest trends in digital technology and transformation. First on our panel…...… -
Sealed Air Packages an Improved Customer Experience
Reading time: 8 mins
As producers of packaging materials, Sealed Air – the inventors of Bubble Wrap – helps organizations deliver products to their customers. Recently, Sealed Air has been focusing much of its energy on delivering better service to its own customers, embarking on a project to realign its customer service processes to new demands. This change, driven… -
Björn Goerke on Gaining a 360-Degree View of the SAP Customer Experience in Today’s Multi-Cloud World
Reading time: 11 mins
Q: Ray Wang, Constellation Research A: Björn Goerke, SAP Cloud Platform Q: Björn, the CTO role has completely changed. It is really, really different. The landscape is crazy. The integration is all over the place. The technologies are changing fast. The business models are changing at the same time. What is so hard right now?…...… -
How to Leverage Customer Experience Data in Manufacturing
Reading time: 5 mins
Customer trends in the consumer and B2B marketplaces today are moving toward models where manufacturers can deliver unique services versus traditional “off-the-shelf” products. Demand for this sort of individualized manufacturing puts pressure on manufacturers to innovate/design and deliver goods faster. Therefore, supply chain professionals are challenged with how to become more flexible and adaptable. This… -
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Sloan Valve Opens Floodgate to Improved Customer Experience
Reading time: 6 mins
As producers of motion-sensing restroom appliances and other commercial plumbing products, Sloan Valve makes life more efficient for people who visit restrooms in restaurants, airports, and other public spaces. But its own sales processes needed an improvement in efficiency. Salespeople had been performing their work manually — relying on handwritten notecards to keep track of… -
Beyond the Buzz: Everything You Need to Know About SAP C/4HANA as the Intelligent Customer Experience Management Team Kicks Off 2019 Research Agenda
Reading time: 2 mins
You’ve heard the buzz about SAP C/4HANA — but how are your peers implementing and using this suite of solutions in the real world? The SAPinsider Intelligent Customer Experience Management (CXM) team will uncover just that in the coming weeks, as we launch the first of a series of upcoming surveys to our insider community,… -
Desires Delivered in an Experience Economy: Learn How to Successfully Manage Supply Chains to Improve Customer Experience
Reading time: 6 mins
Today’s consumers have expectations for instant gratification and customizable orders, and those demands are starting to creep into business-to-business (B2B) transactions. B2B organizations need to be responsive to change to satisfy customer demands, for example, making mobile app ordering a priority. This article reveals how SAP customers can become winners in the experience economy. You…
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