Case Study: Dokripmun Sets the Trend for Korea’s Fashion Industry
Key Takeaways
⇨ Enhanced Performance and Cost Efficiency: By migrating to Nutanix's virtualization technology, Dokripmun improved ERP performance by 3x, NAS performance by 5x, and reduced Total Cost of Ownership (TCO) by 40%.
⇨ High Availability and Reduced Downtime: The integration of Nutanix solutions enabled Dokripmun to cut failover time in half, ensuring continuous service availability and improving MySQL response times by 4x.
⇨ Focus on Strategic Initiatives: The simplification and efficiency gained from Nutanix allowed Dokripmun's IT team to shift focus from infrastructure maintenance to higher-value strategic projects, enhancing overall business capabilities.
Founded in 1947, Dokripmun is the longest-serving fashion company in Korea through business diversification and acquisition, and has played a crucial role in establishing the Korean fashion industry. With prominent clothing brands such as PAT, ELLE SPORT and ELLE GOLF, the company currently operates more than 400 brick and motar stores and actively runs its online shopping business.
Centering around Nutanix HCI, Dokripmun worked with Shinsegae I&C’s software-defined datacenter (SDDC) to modernize its datacenter and established a foundation for its future-oriented business.
“Through Nutanix, not only have we built the next generation infrastructure with flexibility, performance and stability and improved our aging IT infrastructure, we have strengthened our business adaptability to reinforce our online sales strategy to match the latest ecommerce trends, while improving our readiness to effectively respond to market volatility.”
– Choi Jun Youl, Chief Manager of IT team at Dokripmun
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Dokripmun now runs its 300 retail stores in Korea on Nutanix HCI and is able to provide quality services with high availability to ensure maximum customer experience. The IT team has also reaped substantial benefits in cost-savings, ease of management as well as manpower efficiency.
NEXT STEPS
Dokripmum hopes to partner with Nutanix to further its digital transformation strategy. The organization has plans to focus on its online shopping platform and introduce new customer services. “With Nutanix’s solution, we expect to be more proactive in adopting the latest IT technologies that will drive customer satisfaction in the future,” said Choi.